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The Story and Mission 

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The mission of BORN II Win is to inspire self confidence by providing empowering casual and athletic gear.

BORN II WIN Cancer Initiative Below:

The vision of BORN II WIN is to create a movement grounded in the belief that winning is in resiliency, not materialistic achievements.















Meet Keanan Mims, the founder of BORN II WIN apparel. I was raised in a single parent household with an older brother. Growing up, I always struggled with my purpose but always attracted positive people. After graduating high school in 2009, I attended North Carolina Agricultural and Technical State University where I received my Bachelors of Science in Mathematics. NCA&T reassured my passion and purpose to serve those around me and the generations after me. Before graduating in 2013, I had my darkest hour. I lost my mother and my grandfather within 60 days. Both individuals were integral parts of my life. Not only was my faith tested but also I had to endure the trials and tribulations of losing the 2 people who knew me best. In those moments, I grew an understanding for my purpose to become a better person and support others. After graduating, I relocated to the DMV (District of Columbia, Maryland and Northern Virginia) and married the love of my life, Brittani Mims. We are the proud parents of a son, Kameron J.. 

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